In this episode of the #PitchingPR podcast, we chat with @pillay.nesh, founder of Press Pillay PR, about launching startups, working with lifestyle-tech brands and the importance of having social responsibility integrated into the core values of your agency.
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In this episode I chat with Clara Armand-Delille - a former Googler turned founder and Managing Director of her own PR agency, Third Eye Media. We discuss how working with startups is different than established businesses and the role PR plays at each stage of investment.
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@thirdeyemedia_ on Instagram
In this episode I chat with Abby Van Den Broek founder of AVDB PR, and we discuss the public relations opportunities for the cannabis industry. We chat about doing PR pre and post legalization, what it is like to work with such a heavily regulated clients who might have high expectations, dope editorial calendars and working in this budding industry - so many puns so little time.
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In this episode of the podcast I wanted to explore the idea of brand archetypes and how we can apply them to the work we do as PR agencies – specifically using them when we are pitching new business and after we win that business, using them to pitch media and engage influencers and how these archetypes can help you better define your agency.
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